A quick insight the programme materials. Throughout both the MSc and DMB, participants learn through a distinctive “over the shoulder view” of professional digital marketing.
Videos “bring the learning materials to life” demonstrating the key approaches, technologies and skills that digital marketers use to analyse market opportunities and challenges, formulate recommendations at both a strategic and tactical level, and then implement solutions.
The Digital Marketing for Business Professional Certificate and the Postgraduate Certificate level of the MSc in Digital Marketing Leadership share common material and that includes more than 80 topic videos.
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